Download e-book for kindle: America's Most Successful Startups: Lessons for by Max Finger, Oliver Samwer

By Max Finger, Oliver Samwer

The degree thesis of Max Finger and Oliver Samwer which they wrote at their collage WHU - Otto Beisheim university of Management.


1. Introduction
1.1 goal of the Study
1.2 study Design

I. making a BUSINESS

2. The Opportunities
2.1 kinds of Opportunities
2.1.1 possibilities in keeping with a Paradigm Shift
2.1.2 possibilities in accordance with a brand new Product or enterprise Model
2.1.3 possibilities in line with a Me-too Product
2.2 chance Recognition
2.2.1 Markets that change
2.2.2 Markets which are badly understood.
2.2.3 Markets which are large
2.2.4 Markets which are quickly growing
2.2.5 Markets the place the Incumbent gamers can't move
2.2.6 Markets the place there's little Competition
2.3 means of chance reputation
2.3.1 Intuitive Approach
2.3.2 Analytical Approach
2.4 Refinement Process
2.5 learn Process
2.6 common suggestion at the notion new release Process
2.7 evaluate of a company Idea
3. The Homework
3.1 Defining the marketplace Need
3.2 Defining the Customer
3.3 Defining the industry Size
3.4 Defining the marketplace Timing
4. The Window of chance
5. The heritage of the Entrepreneur
6. The Founders
7. The position of the Founder
7.1 administration of the corporate
7.2 possession of the Company
7.3 construction a Sustainable Business
8. the proper Startup


9. The Location
10. The Advisors
11. The help gamers
11.1 felony Counsel
12. highbrow estate
13. The Funding
13.1 Milestone Financing
13.2 chance identity and Elimination
13.3 assets of investment
13.3.1 Bootstrapping
13.3.2 assets of out of doors Equity Angel Investors enterprise Capital company Investors preliminary Public delivering investment Strategy
13.4 determining an Investor
13.5 normal recommendation at the investment strategy
14. The Culture
14.1 value of Culture
14.2 Values
14.3 People
14.3.1 Recruiting People
14.3.2 Attracting People
14.3.3 discovering People
14.3.4 conserving People
14.3.5 brushing aside People
14.4 Mission
14.5 info Flow
14.5.1 loose circulate of information Open-door, walk-in Meetings Sitting in Cubicles prestige conferences and Reports own Whiteboards All-Hands-Meetings CEO Lunches and worker Breakfasts
14.6 Communication
14.6.1 Formal and casual Communication
14.6.2 Direct and Open Communication
14.7 determination Making
14.8 end result Orientation and Management-by-Objectives
14.9 Key features of a profitable Culture
14.9.1 A group paintings Culture
14.9.2 An Egoless tradition
14.9.3 A Meritocracy of ideas
14.9.4 A threat Culture
14.9.5 A "no prestige, no ego, blue-jeans" tradition
14.9.6 A "don't-let-the-others-down" Culture
14.9.7 A enjoyable Culture
14.9.8 A family members Culture
14.10 protecting the tradition whilst the corporate is Growing
14.11 Leadership
14.11.1 construction a Vision
14.11.2 construction Teams
14.11.3 Reinforcing the Culture
14.11.4 making a experience of Urgency
14.11.5 traits of a Leader
15. The administration staff
16. expertise and industry Orientation
17. the flexibleness
18. The Focus
19. The Execution
20. The community

IIl. transforming into THE BUSINESS

21. The Partners
22. the sport for Mindshare
23. The Breakthrough
24. the 1st Customers
25. The Competition
26. the expansion Management
26.1 humans
26.2 Processes
26.3 Management
26.4 Communication


27. The Motivation
28. The Doubts
29. The Sacriflces
30. The characteristics of an Entrepreneur
30.1 Visionary
30.2 self belief
30.3 group Spirit
30.4 threat angle
30.5 No worry of Failure
30.6 skill to Learn
30.7 Entrepreneurship is especially personal
30.8 feel of Reality
30.9 endurance
30.10 Commitment
30.11 event
30.12 Salesmanship
30.13 status of an Entrepreneur
31. Summary
32. Appendix

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Extra resources for America's Most Successful Startups: Lessons for Entrepreneurs

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With this prototype you try to fmd out what people pay. Also find out what other players in the industry charge for similar products and what their revenue model look like. Then you start to model your pricing and revenue model. If your typical profile of a customer is this, multiply the number of customers with that profile and you are beginning to get the total available market. This is not rocket science. The fact is that you will never get real numbers. Often there is no complete data. One of the first things an entrepreneur learns to work with is incomplete data.

They have to be almost evangelical in their fervor to make something happen. And they have to be able to attract human and financial resources that allow them to execute in a very precise way against big odds. (Nimish Shah, Sentient Networks) The first thing you have to make sure when you put tagether a team of founders is that all founders share the same vision and the same values. The group can be heterogeneous, but the founders cannot have a different vision or a different set of values, because they will probably be partners for many, many years.

Lt will become easier for every company, no matter where it is located, to be tied into a worldwide network of partners and customers, since the internet eliminates a Iot of time and space issues that used to add enorrnously to the costs of cornrnunication. Thus the need for businesses to be in the center of an industry might decline, since the need for physical proximity will be different. You will probably be able to do it with an airplane flight every month as opposed to having to be there every day.

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